My CEO at Group Africa Marketing and I always had this conversation about the importance of content. The idea that ‘content is king’ is not new – there is now a greater emphasis on developing compelling content than ever. I think this…
In my PR degree years, I was never taught how to write. Yes, I was taught the basics of how the media works, but not how to craft a story. Because of my passion for writing and my persistence, I was lucky enough earlier in my…
I know that asking most of our youth to save – especially those who come from previously disadvantaged communities, is a tough ask. However, because June is Youth Month, I felt it was important to touch on this topic. Covid has, since…
